Thursday, March 25, 2010

Just a Friendly Reminder About New Terms

Who This Affects: All Entrecard members

If you have more than 100,000 credits in any of your accounts (whether they're linked or not), you must reduce this number within the next week (by March 31, 2010) or you will risk having your credits reduced to be within the new terms.

In addition, you will no longer be able to sell credits through the Marketplace or through any other method after this time.

These changes have gone into effect to help eliminate the users who do not spend credits and to increase the value of the credits across the network.

For more details, see the Official Entrecard Blog.

Saturday, March 13, 2010

New Entrecard Marketplace Launched

The new Entrecard Marketplace, which wasn't launched too long ago, replaces the old marketplace that was built into the site. The look and format of the site is quite similar to other online marketplaces, like Craigslist. You will be able to manage advertisements and products being sold through the site.

A content is currently being run to help promote the new Marketplace, with up to 100,000 up for grabs - all you need to do is post an ad and create a blog post about the marketplace. 2,000 credits will be given to anyone who does this - only fifty people will be able to participate. Simply email Entrecard the link to your blog post.

Another major change with the new Marketplace is the ability to sell Entrecard credits through the Market. One of the main concerns that still exists with the new Marketplace is that members will devalue the credits. In order to restrict this from happening, they have limited to accounts to just 100,000 credits. All accounts with more than this number of credits will have their credits removed from their account on March 31st, so now is the time to spend them.

For more details about the Market, please see the FAQ page.

What do you think about the new Market? Please let me know in the comments area below.

Advertisement Rates on the Entrecard Network - Just $10

One of the main sources for Entrecard continues to be their Advertising Network, and a discount rate has been applied (which is still taking place). For just $10, you'll be able to advertise throughout the network and save 65% off the regular rates. Starting at this price, you'll be able to get at least 40,000 guaranteed impressions, which is a rate of less than $.25/CPM.

The ads are based on a 125x125 pixel format, which is the most popular format currently for bloggers. Detailed stats are available for anyone who is advertising through the network.

For more details and to begin advertising through the network, click here.

Entrecard's January Traffic Information

Many of the "traffic exchanges" out there depend on a lot of traffic flowing through the network in order for visitors to see the most success. Entrecard's traffic has continued to dive, although it hasn't been quite as drastic during the month of January as during previous months.

In review, the total number of unique visitors was down 3.12% to 962,793 visitors, drawing in 2,415,814 visits, which just happened to be up 14.57% on a month-to-month basis. The ranking of the site dropped three to 1,909, which also wasn't as drastic as previous months.

Entrecard - January Traffic

The biggest percentage of referring sites came from Blogger, Google, and Facebook, which represented nearly a third of the traffic.

While this traffic information was from January, February's traffic information should become available within the next few days from Compete.

Entrecard Virtual Currency Platform

Entrecard has released a new Developer Platform, which has been designed to make trading and exchanging Entrecard credits easy for developers who have or want to create an online product. The key benefits, as listed on their virtual currency page, include being able to connect directly with anyone using EntreCredits, you will be able to keep all credits earned form your application, and you can sell your credits for cash and keep 100% of the sale.

Anyone who wants to develop for the system and fully integrates it into their application will receive 50,000 EntreCredits. It is suggested that you have a familiarity with PHP and OAuth in order to develop for the platform.

Please see their blog post for more details.

Entrecard Cleaning up Virus-Infested Blogs

Over the past few weeks, Entrecard has been removing a lot of blogs from their network that have been "infested" with viruses and malware-type content. The main types of content blocked through use of their Terms of Service include: pop-up ads, redirections, outdated blogs, and non-English blogs. If you have blogs with any of these, there is a good chance that your site will be reported from another member or from an administrator at Entecard.

These changes are welcome, but it would have been much better if there had been a more sustainable approach taken, in order to avoid the larger problems that occurred as a result of a non-proactive approach.

Have you been able to notice that the network has been cleaned up?